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Author: Builden Partners

Brand Building in 15 Minutes Recap – What to Know Before Using ChatGPT for Legal Marketing

June 5, 2023 | Builden Partners

Jocelyn Brumbaugh introduced viewers to the ins and outs of the trending generative AI software – ChatGPT.

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Jocelyn Brumbaugh Highlights Post-COVID Marketing Strategies at LawPact Conference

May 22, 2023 | Builden Partners

Founder Jocelyn Brumbaugh suggests best practices for smaller firms to consider in the post-COVID era.

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Jocelyn Brumbaugh Presents at ALA National Conference

May 12, 2023 | Builden Partners

Founder Jocelyn Brumbaugh provides insight into using LinkedIn for marketing and recruiting.

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Jocelyn Brumbaugh and Sara Goddard Speak at LMA Conference

April 28, 2023 | Builden Partners

Builden’s senior leaders share how law firms can create a skunk works marketing department.

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Brand Building in 15 Minutes Recap – How to Handle Firm Attorney Deaths: Communication Best Practices

March 29, 2023 | Builden Partners

Sara Goddard shared guidelines for handling communications following the death of an attorney.

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Case Studies

Complete Law Firm Rebrand in 100 Days

Ghostwriting Thought Leadership Content that Stands Out for AmLaw 200 Firm

Expanding Horizons: Targeted Marketing Strategies for an AmLaw 20 Firm

Transformational Sector-Focused Rebrand and Website Revamp for Atypical-Industry Firm

Creating Client-Service Excellence within Business Services for AmLaw 100 Firm

Ringing in 30th Anniversary with Website Overhaul and Interactive Social Media Initiatives

Ushering in New Firm Leadership During a Pandemic

Content that Delivers for an AmLaw 50 Firm

A Women’s Initiative that Moves the Needle

Celebrating a Milestone Anniversary

Rebranding a Firm with a Dynamic Image

Turning a New Brand into an Institution

Marketing Department Audit for National Litigation Defense Firm

Launching a Boutique Firm into Success